AI Insights · Timothy · July 2022
Top 5 Social Apps on Android in Ghana for Q2 2022
Explore the performance trends of the top 5 social apps on the Android platform in Ghana during the second quarter of 2022, based on data from Sensor Tower.
The second quarter of 2022 saw dynamic trends among the top 5 social apps on the Android platform in Ghana. Here’s a detailed look at their performance, derived from Sensor Tower data.
TikTok demonstrated a robust presence with weekly downloads peaking at 334.7K in mid-May. Although there was a dip towards the end of the quarter, the downloads remained significant, closing at around 166K. Weekly revenue showed a steady increase, peaking at approximately $2.9K in late April. Active user numbers fluctuated slightly but generally trended upwards, starting at 1.55M and ending the quarter at 1.61M.
TikTok Lite - Save Data also experienced growth in downloads, reaching a high of 103.6K in mid-May. Active users increased from 1.29M at the start of the quarter to around 1.67M by mid-June, indicating a solid user base expansion.
Facebook Lite saw weekly downloads peak at 114.9K in early May. Active users showed an upward trend, starting at 2.64M and reaching a peak of approximately 3.1M by mid-June. This consistent growth underscores the app’s strong engagement in the region.
MORE+:Where Ordinary Shines, despite being a newer entry, quickly gained traction. Weekly downloads skyrocketed to 315.9K in late June. Active users reflected this growth, increasing from a modest 47 at the end of May to 317.4K by the end of June.
MORE: Discover & share happen experienced a peak in weekly downloads at 125.6K in early May. However, the number of downloads tapered off towards the end of the quarter. Active users fluctuated but maintained a steady base, closing at around 78.8K in late June.
These insights highlight the varying performance and engagement levels of these top social apps in Ghana during Q2 2022. For more detailed analytics and insights, visit Sensor Tower.
